Test - SAQs

1. The earliest form of advertising is __________(Click on the right answer)   

2. Consumers were able to comment and review about the products even before the evolution of the Web. (Click True or False).



3. __________ means categorizing websites based on the subject.






4. The click through advertising helps advertiser to put up text related to the product in the search pages. (Click True or False)



5. Google revolutionised search advertising through Ad Words. (Click True or False)

6.Collaboration is one of the ____________ taxonomies.


7. Social media is driven by ____________.

8. Compared to traditional media, social media is very _________ and ___________.

9. ____________ is the king when it comes to social web.

10. Effective engagement ensures that the customer spends more time in the fan page. (Click True or False)



11. Social media helps marketers reach the right ____________.

12. Dedicated efforts are not required to monitor the conversations happening about the brand across the social web. (Click True or False)



13. Companies are able to accurately calculate the Return on Investments (ROI) through social media activities. (Click True or False)



14. ___________ is the process of promoting a business or product through social media channels.